I tried to call some of my clients and asked what they want salespeople to do, how they want salespeople to act and what they want salespeople to say.

I listened and I wrote:

• Get to the point and give me the facts
• Tell me the truth
• I want an ethical salesperson. Salespeople often get bum rap because a few without ethics
• Don’t use a bunch of time-worn sales techniques to pressure me to buy
• Give me a good reason why this product/service is perfect for me
• Show me some proof
• Show me I am not alone. Tell me about a similar situation where someone like me succeeded
• Tell me and show me you will serve me after you sell me
• Listen to me when I talk
• Help me buy - don’t sell me

I hope this helps…