Another way of building trust is to provide information about your company, including basic real-world information, such as mailing address, phone number, and fax number, as well as background information on the company and the people in the company.
When people encounter your website for the first time, they have three questions in mind:

Who are you?
What […]

One of the sales elements that works hand in hand with branding is viral marketing.
These two marketing aids complement one another and help to make one another more powerful.
Viral marketing is a new phrase that means “word of mouth” marketing, or more accurately for website promotion, “self-propagation.”
What viral marketing does is to “spread your message” […]

Whatever the method of data collection, the same set of variables can be measured. You can learn about your website’s traffic and plan ahead to maximize the opportunity that you have within that short period of time.
The definition that follows are generally accepted within the Internet industry:

Measure of Website Traffic simply document site activity:

Hits: the […]

The graph below shows some ways to evaluate website effectiveness.

Usability is very important, this is the customer experience, this is the way the visitor looks at the site, the way he gauges its ease of use an value to him. That is a perspective that cannot be overlooked. It is also a perspective that has […]

Nowadays, people do not go online only to surf, they do specific things like e-mailing, instant messaging, shopping or Googling. Some recent studies done by Cisco and the Online Publishing Association (OPA) stated the increasing convenience of the Internet leads to increasing usage of the Internet over time, some even predict digital brownouts.
The media is […]

1. Establish A Presence
Approximately 100 million Americans have access to the World Wide Web (WWW). No matter what your business is, you can’t ignore the millions of people on the Net.
2. Make Your Information Accessible
What is basic business information? Think of your own customized Yellow Pages advertisement: Your hours, the Nature of your business, your […]

It’s time to prepare your website to be ready in this holiday season.
Believe it or not, holiday sales account for more than half of their year’s total sales for many E-Tailers.
Increase inventory. Most importantly, make sure you do a research on what were the most favorite stuffs from last year and prepare for it.
Send mass […]

Before you start searching for the hosting company, you should set your goals. Below are three levels of needs that will help you in finding the most fit hosting service for you.

Akamai Technology Inc, states that 75% of online shoppers say they would not return to a website that took longer than four seconds to load.
What about your website?

I think your domain name is a very important asset for your business. Imagine that you lost your domain and you have used it for a long time. Not only you lost the branding value, but people can misuse it.
What happens when you accidentally let your domain name expire? A dropcatcher swoops in, buying the […]

With thousands of new websites appearing on the web every day, the noise easily overwhelms those of us trying to get our websites seen and visited. Website promotion is getting more and more difficult. It’s important that you leave no stone unturned in optimizing your website promotion. Here’s a quick checklist for promoting your site:
1. […]